Monday, August 27, 2007

The Community sharing business is booming with newer products every day. Pownce lets people share files, pictures and other data with their friends at once. What seems to be happening is business growing faster than the growth of communities .... we'd rather be a part of a community or two rather than zillions of them. The business could be settling with greater niches and fewer audience!

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Saturday, August 11, 2007

A very interesting campaign by the Macquarie School of Management in Australia, there is so much for institutions to explore in interactive as more and more students make there education decisions online.

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Saturday, August 04, 2007


An interesting incident when the cover story on Business Week's recent issue on how web communities are changing business was quoted by a San Francisco based PR firm as their work on a related google search. The company's link just the second one from top goes further naming the clients that motivated the article ... I like the age of transparency building around the web :)

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Tuesday, July 17, 2007



This is Retail 2.0 as business week likes to call it, Nau.com an American retailer is trying to create a mish mash of off and online retailing. They have four stores in the US at the moment, a customer can visit the store and choose to order any item online through an in house terminal. The other day a friend of mine asked me to do the same by checking things on the high street and buying them off ebay ..this seems to be facilitating the same process. The consumer gets a 10% discount and free delivery ...is this love for the internet or a viable business option??

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Monday, July 02, 2007


This very expressive woman from Sticky Content, a web content writing firm talks how she got legoland to refund her a lost ticket when she threatened them to blog about it!

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Sunday, July 01, 2007



Kevin, Chief Executive buy.at evangelizes the significance of affiliate marketing whereby one gains traction from a third party for a commission. Advertisers are increasingly trying to figure out new ways of getting revenue from their internet properties..

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Saturday, June 30, 2007


The google adwords team on how can get more of adword advertising..

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Friday, June 29, 2007


The Nielsen Net Rating team explaining how the concept of page views is getting obsolete with users spending more time with their community pages ..engagement time should be the measure now..some people like Tariq Krim of Netvibes predict an end to multiple page browsing on the internet.

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