Saturday, June 30, 2007


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The google adwords team on how can get more of adword advertising..

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Friday, June 29, 2007

Novatium co founded by Rajesh Jain .. plans to get citizens on the other side of the digital divide wired... a plan that has been doing the rounds with many companies including MIT's Media Lab and interestingly all been funded from American venture capital ... its insane how money is spent and earned in the same part of the world irrespective of where ideas and there operations take place.

The Nielsen Net Rating team explaining how the concept of page views is getting obsolete with users spending more time with their community pages ..engagement time should be the measure now..some people like Tariq Krim of Netvibes predict an end to multiple page browsing on the internet.

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http://www.ingredientx.com/main.htm, chk Lev's short movies for some amazing work!

Just got back from this event done by the NMA in london..

Sunday, June 24, 2007

I believe we are in the new phase of internet boom, News corp bid for dow jones (owners of the wall street journal, cnbc etc.) for about $5bn and just a few days back Microsoft bought aquantive .... an obscure name for many the company runs internet marketing firms and online ad networks and was valuated for about $6bn!

Thursday, June 21, 2007

I have uploaded some 7 videos from youtube ..which are just refusing to appear for some reason ..hope I can work it out soon!

A community for bloggers ...that's an interesting idea ..communities are overlapping on the internet .. iam sure the isolated world of bloggers needs a community to get them connected ..this one is in Singapore!

Tuesday, June 19, 2007



The Internet TV market is exploding there is a TV on everything ..this one is on cooking and gardening..

Wednesday, June 13, 2007

The Internet is changing the proffession of PR or Public Relations as it was, companies are now as mindful of their image on consumer created social media like blogs, forums and video sharing sites as much as they are concerned of the main stream media. CIC is a company cashing on this boom in China, they've been many more like Inteliseek and Umbria in the US ..the media landscape is changing but the there are so many stakeholders in this 'New Media' that its hard to manipulate as in the days of monolpolised media ... Fair media might just be arriving in the true sense of the term!

Tuesday, June 12, 2007


Came across Tudou.com, China's Youtube!
The Media scene is changing phenomenally with the internet, no longer do people want to hear from monopolised media entities. But this one is a cross over, manuscripts of writers are uploaded for people to vote which one they think is the right choice for publishing. Smart idea to take the headache away from the publisher to take shots with what they think the audience will like ...but like all other community platforms on the internet, what matters is participation!

Friday, June 08, 2007

The myspace page of Topshop, one of the UK's high street retailers, it defines itself as a 25 year old single british female and has over 3000 friends on the network. Umpteen SMEs have made their buck on social networking sites, it certainly goes beyond making friends!

Tuesday, June 05, 2007

That's how the Japanese Retail chain Muji defines the world!

Sunday, June 03, 2007


Spot Runner is trying to link TV advertising to the web, cutting out all the ad agency business commissions. Are small businesses responding, how do networks like CBS and ESPN partner for a paltry $500 30 sec ad spot; Iam yet to figure?
Rebtel, a stockholm based start up allows users to call on local rates internationally. I was trying it for a call from the UK, they seem to be charging me around 8p on top of the local rates ..it ends up being the price I'd pay on a calling card ..infact more expensive. There has to be reason the world is not calling global at local rates!
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